FAMA / A FARMER-FIRST INNOVATION

Intelligence that belongs
in the farmer’s hands.

Crop intelligence should work where food grows. FAMA is our dedicated handheld device, bringing an on-device approach and an audio-first experience together in a beautifully simple tool.

FAMA / DESIGNED IN GHANAFAMA in Milk, with its speaker and three tactile buttons

MEET YOUR NEW FIELD COMPANION

Small in hand.
Big on purpose.

A camera. A speaker. Three simple buttons. FAMA pairs an on-device approach to crop intelligence with a dedicated handheld, designed around rural farmers.

A compact form, tactile controls and an audio-first interface. Every detail centers the experience on the crop and the farmer.

EXPLORE THE FINISHES Milk

THE INGENUITY IS IN THE SIMPLICITY

Every detail.
A real reason.

Making advanced technology accessible begins with removing everyday barriers: connectivity, complicated menus and dependence on a screen.

The back of FAMA showing its recessed crop camera and compact enclosure
REAR CAMERA / A CLOSER LOOK AT THE CROP

A camera with a purpose.

Capture the leaf in front of you. The rear camera is the starting point for understanding visible crop symptoms.

Intelligence, kept close.

An on-device approach puts local processing at the center of crop intelligence, with the farmer and the field as the starting point.

An experience you can hear.

A built-in speaker and vibration feedback support an audio-first approach. Listening and touch are central to the physical interface.

Three buttons. Clear intent.

Physical controls make the interaction tangible. A compact, rechargeable design keeps the focus on the crop.

BUILT AROUND THE REALITIES OF RURAL LIFE

The field doesn’t wait
for a connection.

Neither should access to crop intelligence. FAMA’s on-device approach centers local processing and a simple physical interface around the realities of rural life, alongside the knowledge of farmers and extension officers.

TOGETHER FOR FOOD SECURITY

Better harvests.
Stronger together.

Farmers, researchers, communities and partners. There is a place for you in a more food-secure future.

Grow with us